Eliminate self-inflicted subscriber churn and increase payment recovery
Outreach consolidates retries and dunning communications into a single, optimized decisioning layer that maximizes efficiency and outcomes.
TRUSTED BY LEADING B2C, B2B, SAAS, AND E-COMMERCE SUBSCRIPTION COMPANIES
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The hidden cost of fragmented communication
Fragmented and over-communication with customers is projected to cost the global subscription economy $15 billion in ARR by 2030. Why? Automated retries and dunning strategies operate in silos. This disjointed approach increases customer touches and out-of-sync messaging, leading to subscriber frustration, brand fatigue, and ultimately, higher rates of voluntary churn.
Increase payment recoveries and stop operational headaches with Outreach
Outreach unifies automated retries and dunning communication into a single strategy that fosters happy customers and maximizes recovery.
Prevent self-inflicted churn
Not all failed payments require communications. Outreach suppresses messaging that increases voluntary churn, support costs, and brand fatigue.
Communicate when it matters
Less is more. Outreach determines the highest impact timing for communications, increasing recovery and consumer trust.
Right channel, right moment
Email isn’t always the answer. Outreach optimizes the communication channels - email, SMS, and AI voice - to increase engagement and recovery.
See what Outreach can do for you
A $100 million ARR subscription brand can increase recovered revenue by an estimated 11% by integrating Outreach into their payment recovery strategy.
Labor reduction
ARR mitigated voluntary churn
LTV
How communications are delivered
Outreach is an add-on to Butter’s core recovery platform. Butter supports two communication delivery models.
Butter Delivery
- Messages are sent via Butter’s in-house email, SMS, and voice platform
- Tightest coordination between retries and communications
- Faster iteration, learning, and optimization
Merchant Delivery
- Butter provides recommendations and triggers
- Communications are sent through merchant-managed platforms
- Ideal for teams that desire greater control
How it works
Butter acts as a single decisioning layer across payment retries and communications. For every failed payment, Butter evaluates payment data and determines:
Why partner with Butter?
Customer driven
Butter delivers top-line revenue to our customers by recovering failed payments better than anyone else.
Consortium data
Our patented machine learning technology makes strategic decisions based on billions of individual pieces of data collected from global transactions.
Innovation
Butter’s proprietary AI models are purpose-built to solve for involuntary churn and are continuously refined and upgraded.