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It’s the Data, Not the Customer: Why Recurring Payments Fail

While subscription products and services have been trending for years, the underlying infrastructure to support such payments hasn’t kept up. The result has been increased levels of payment failures, especially on subscription products. Failed payments happen when a legitimate payment is declined by the payment network, a problem that can climb into millions of dollars as a company’s revenue increases.

Butter Raises $22M to End Accidental Payment Churn

We're extremely proud to announce our Series A funding led by Norwest Venture Partners!

Why every subscription company needs a Payment Intelligence Platform

Payment Intelligence Platform can give subscription companies a 4+% lift in ARR

Butter raises $7M to end ‘accidental’ customer churn due to payment failure

Vijay Menon, a statistician by trade, began his career at Microsoft. “Every subscription company deals with this black hole,” he says.

Key macro trends driving the modern subscription economy

Consumer behavior has been transformed by the rise of e-commerce, though the payments systems infrastructure.

In the fight against fraud, you’re likely losing your best customers

At current growth rates, involuntary churn could cost more than $650 billion in five years, more than 10 times the lost revenue due to fraud.